ECO – Our only competitor in District 6SW currently provides bundled services
Our solely competitor in District 6SW presently offers bundled providers at $84.95. We arecurrently charging a 10% premium over their worth, however there are unsubstantiated rumors thatthey are considering a 10% worth improve. We don’t know their value construction, so we don’tknow whether or not their potential worth improve is pushed by value will increase or is merely a strategicmove on their half.Traditionally, after we each cost the identical worth, our market share is about 65%. When wecharge a 10 % premium over their worth, our market share declines to about 60%. Itappears that in these situations the place they've charged a 10% premium over our worth, ourmarket share is about 70%.Please present a suggestion relating to whether or not we must always keep our present worth orreduce our worth to $84.95. Please issue into your suggestion that we payprogramming charges to suppliers that quantity to $32.50 for every subscriber. As well as,upkeep, service and billing prices are about $7.60 per subscriber. At current, there areabout 110,000 households within the related space.