Bus 430 week 4 assignment 1-lenscrafters case study-(new strayer)

 Assignment 1: LensCrafters Case Study

Due Week 4 and worth 250 points

This assignment requires student complete an analysis of the LensCrafters case from Chapter 6 of the text.

Write a six to seven (6-7) page paper in which you:

  1. Evaluate      LensCrafters’ operations strategy and explain how the organization seeks      to gain a competitive advantage in terms of sustainability.
  2. Analyze      how operation management activities affect the customer experience. Select      two (2) operation management challenges and provide the solutions for      confronting them.
  3. Examine      LensCrafters’ value chain and evaluate its effectiveness to operations in      terms of quality, value creation, and customer satisfaction. 
  4. Determine      the different types of performance measurements that can be used to      measure LensCrafters’ service-delivery system design. Select at least two      (2) types that can be applied and provide justifications for the      selection. 
  5. Examine      the different types of technologies applied to LensCrafters’ service      operations and evaluate how the technologies strengthen the value chain.
  6. Use      at least three (3) quality resources in this assignment. Note: Wikipedia      and similar Websites do not qualify as quality resources.

Your assignment must follow these formatting requirements:

  • Be      typed, double spaced, using Times New Roman font (size 12), with one-inch      margins on all sides; citations and references must follow APA or      school-specific format. Check with your professor for any additional      instructions.
  • Include      a cover page containing the title of the assignment, the student’s name,      the professor’s name, the course title, and the date. The cover page and      the reference page are not included in the required assignment page      length.

The specific course learning outcomes associated with this assignment are:

  • Apply      the concept of operations management. 
  • Compare      and contrast the difference between a supply chain and a value chain.
  • Analyze      the types of measures used for decision making. 
  • Analyze      the five key competitive priorities and their relationship to operations      strategy.
  • Analyze      different types of technology and their role in manufacturing and service      operations.
  • Use      technology and information resources to research issues in operations      management. 
  • Write      clearly and concisely about operations management using proper writing      mechanics.
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